Scale - Our Startup Solution

Our Startup Solution

SCALE | FOR STARTUPS

Fueling Startup success – from Garage to HQ Introducing ‘SCALE’

At Cushman & Wakefield, we're proud to introduce our new Startup offering called SCALE - your key to unlocking the complete potential of your emerging business. Catering to the ever-evolving real estate needs of startups, our offering aims to foster success at every critical phase of growth – from your garage, basement or storeroom to HQ. Our bespoke real estate solutions and integration strategies are aimed to stimulate lasting growth, steering your startup on the path to triumph. Welcome to the future of real estate for startups with Cushman & Wakefield’s SCALE .

APAC TR / STARTUP INITIATIVE

About us Emerging from humble beginnings as a modest family venture in New York over a century ago, Cushman & Wakefield has evolved into a leading global real estate service company. We embody the vigor of a global corporation, whilst retaining an entrepreneurial spirit. This unique blend is what makes us an ideal partner for start-ups eager to collaborate and grow together.

2023 revenue

countries

offices

people

Store front, 307 Madison Avenue, New York

SCALE | FOR STARTUPS

No space is too small for us to find, we all start somewhere. We’ll partner with you from ‘garage to HQ’, grow with you and be there every step of the way. We SCALE with you

OFFICE SOLUTION

Turkey, plug & play, enterprise / flex offices

Coworking / Virtual Office

Traditional office in a multi tenanted building

Built to Suit HQ Campus

Home Office

STAGE OF BUSINESS

Product Ideation / MVP / GTM

Customer validation. Evolving business model.

Fully evolved business model

Growth / expansion stage

Idea Development

FUNDING

IPO Exit

Boot Strapped

Pre Seed / Seed

Series A / Series B

Series C

APAC TR / STARTUP INITIATIVE

Fit for purpose for every stage of your growth Office Solutions | For Every Stage

Start-up Stage

Team Size Office Solution

Other services

For Early-Stage Startups: Whether you prefer the flexibility of a virtual office, the amenities of a business center, or the community feel of a co-working space, we can find the ideal workspace to align with your needs.

• Virtual offices • Shared Spaces • Co-working Spaces • Co-working Spaces • Managed Offices • Turnkey / Plug & Play

Pre-seed/Seed

1-10

Consulting

Series A

10-50

Consulting

During the Growth Stage Whether it’s fully-equipped "plug and play" office space ready for immediate use, or expanding to new cities or even countries, our support extends to facilitating your growth every step of the way.

Consulting, FM, officer interiors & fit outs, change management

• Managed Offices • Leased Offices

Series B

50-100

Consulting, PDS, FM, officer interiors & fit

• Leased Offices • Bespoke Spaces

Series C & Beyond

100-300

For Expansion Stage: Whether it's establishing your first headquarters, setting up a dedicated campus, venturing into a new city, or streamlining operations, we specialize in tailoring solutions that deliver results exactly when you need them—on schedule and within budget.

outs, change management

Technical DD, Consulting, PDS, FM

• Company Campus • Larger Regional Offices

Exit/IPO Stage

300+

APAC TR / STARTUP INITIATIVE

Our Value Proposition

Cost-Effective Solutions Explore budget-friendly options and favorable lease terms, designed to optimize your startup's financial resources.

Uncover Hidden Gems

Flexibility is Key

Comprehensive Guidance

Timely Execution

Discover unique spaces and off the-beaten-path locations that broaden your real estate choices and add character to your portfolio.

From co-working spaces to short term leases, we offer adaptable solutions that align with your startup's evolving requirements.

Our team of experts guides you through every stage of the real estate process, from site selection to regulatory compliance, ensuring a smooth journey.

Understanding the time sensitivity of startups, we prioritize efficiency to meet your real estate needs within your specified timelines.

APAC TR / STARTUP INITIATIVE

The Approach

Unlock the potential for startup success through a finely tuned real estate and portfolio strategy. Discover the invaluable benefits of partnering with Cushman & Wakefield, your key ally in navigating the dynamic landscape of real estate!

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Optimizing Resources

Speedy Market Entry

Flexible and Affordable

Supportive Ecosystem

Personalized Services

Location Planning

Simplified Processes

We offer cost effective solutions that not only optimize your capital but also attract the best

Our streamlined processes enable quicker market entry, expediting your product or service launch.

We provide budget-conscious options with adjustable terms for proficient real estate management.

Our strategic location planning aligns with your startup's growth trajectory and market objectives.

We demystify complex real

We foster an environment that encourages collaboration and opportunities for growth.

Our offerings are customized to meet the unique needs of each startup we partner with.

estate procedures, ensuring startups can focus on their core business with peace of mind.

talent to your organization.

APAC TR / STARTUP INITIATIVE

Major Start-up Hubs across APAC Start-Ups in ASIA PACIFIC

NORTH ASIA

J-Startup Program aims for 20 unicorns by 2023, US-Japan Partnership strengthened, JETRO supports global expansion, K-Startup Grand Challenge attracts global startups, Regulatory Reforms offer incentives for startup investment

AYUSH MALHOTRA Scale hub lead

SOUTH KOREA

JAPAN

Seoul

Beijing

Tokyo

INDIA

Shanghai

GREATER CHINA

Hangzhou

New Delhi

National Innovation-Driven Development Strategy in major cities with Innovation and Entrepreneurship Centers, Specialized SMEs supported by direct and indirect state aid, HK's BUD Fund for branding and domestic sales, Made in China 2025 focusing on innovation and high-tech startups.

Shenzhen

Startup India Initiative provides financial and infrastructural support, NIDHI has 170+ TBIs, SIDBI Fund operates under Startup India, Atal Innovation Mission fosters innovation, and Startup India Investor Connect facilitates matchmaking between startups and investors.

INDIA

Hyderabad

THAILAND

SOUTHEAST ASIA

VIETNAM

Manila

Bangkok

Bengaluru

Ho Chi Minh City

PHILIPPINES

NextICorn Initiative supports unicorn startups; "Startup Studio Indonesia" empowers digital industry; ScaleUp Malaysia and Proficeo aim to create unicorns; Philippine Roadmap for Digital Startups promotes innovation; Startup SG Founder grant provides guidance and capital, 500 Tuktuks is an active investor; USAID and CARE contribute to Vietnamese ecosystem.

MALAYSIA Kuala Lumpur

SINGAPORE

INDONESIA

SARAH INGHAM Scale Hub- lead

Jakarta

SARAH INGHAM Scale Hub- lead

AUSTRALIA

AUSTRALIA

Startup Landing Pads provide international office space access, R&D Tax Incentive offers offsets for eligible activities, and CSIRO Kick-Start supports startups with research access and funding up to $50,000.

Arpita Srivastava Executive Director & Head SCALE PRODUCT OWNER Based in NY, United States

Sydney

Adelaide

Melbourne

Who we’ve worked with

Pre-Seed / Seed

India 2000 sq.ft

India 900 sq.ft

India 1050 sq.ft

India 4000 sq.ft

Singapore 3000 sq.ft

Series A

India 1450 sq.ft

India 3000 sq.ft

India 25000 sq.ft

India 2150 sq.ft

India 2000 sq.ft

Series B

Singapore 5877 sq.ft

Singapore 1000 sq.ft

Singapore 1600 sq.ft

India 1000 sq.ft

India 134,479 sq.ft

Series C & Beyond

Australia 10,764 sq.ft

Singapore 2028 sq.ft

India 400 sq.ft

India 350 sq.ft

Indonesia 10400 sq.ft

Exit/ IPO stage

India 28,300 sq.ft

Singapore 21,528 sq.ft

China, Indonesia,Singapore 900,000 sq.ft

India 21,528 sq.ft

Thailand, Sinagpore 44,500 Sq.ft

APAC TR / STARTUP INITIATIVE

Startups we’ve helped SCALE to Series 3 / IPO From Garage to HQ

Navigating High-Demand Markets Bangalore, 98,000 sq ft

Post-Covid Work Environment Strategy Mumbai, 40,000 sq ft

Cost-Effective Solutions for Emerging Giants Gurugram , 34,000 sq ft

Lease Acquisition 4 countries inc. Singapore & Indonesia, 44,500 sq ft

Flexible and Scalable Office Solutions Indore, 200 seats

Strategic Expansion and Customization Pune, 60,000 sq ft

Lease Renewal & Acquisition Singapore & Indonesia, 200,000 sq ft

Lease Acquisition Bengaluru, 300,000 sq ft

Lease Acquisition Sydney , 67,457 sq ft

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Testimonial: META APPLY

RISHI JOSAN

COUNTRY HEAD - FRANCHISE

“Thank You C&W for a fit-for-purpose RE solution SCALE – that helped us Enter & Scale across India at lightening pace through a Single Window solution!

Being a new age & upcoming brand in India, we needed cost effectiveness, speed, flexibility but more importantly, a trusted advisor who could not just demystify the complexity of RE process for us but also help us navigate and expand to different markets - professionally. We started with speaking to multiple players but your SCALE offering completely resonated with us. We have now come to trust C&W as a trusted brand that can handhold firms like us to set up. Can’t wait to SCALE Meta to new heights together.”

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PARTNER FOR YOUR OFFICE SPACE AND BEYOND WHAT ELSE WE OFFER

SCALE | FOR STARTUPS

SERVICES WE PROVIDE

If you need help with any type of building, be it an office, co-working space, retail, industrial, we've got you covered. From strategizing to ensuring your space is always maintained to its full potential, we’re the one-stop shop for real estate.

WORKPLACE STRATEGY & CHANGE MANAGEMENT

STRATEGIC CONSULTING

OFFICE LEASING / TENANT REP

TURNKEY PLUG & PLAY OFFICES

OFFICE INTERIORS AND FIT OUTS

FACILITIES MANAGEMENT

APAC TR / STARTUP INITIATIVE

SCALE | FOR STARTUPS

ASIA PACIFIC TRACK RECORD*

YOUR TEAM

* These statistics show an average of 3 years from 2021 – 2023

EXPERTISE ACROSS ASIA PACIFIC

TRANSACTION MANAGEMENT 1600+ BROKERS DELIVERING

ARPITA SRIVASTAVA Head of SCALE and APAC Tenant Representation Based in New York, US

US$20.6B VALUE IN TRANSACTIONS

Australia China Hong Kong India Indonesia Japan Malaysia New Zealand Philippines Republic of Korea Singapore Taiwan

SARAH INGHAM Asia Pacific SCALE Lead Based in Singapore

176M SQFT LEASED

countries

INTEGRATED FACILTIES MANAGEMENT

AYUSH MALHOTRA SCALE | India Hub Lead Based in India

5900+ FACILITY MANAGERS

offices

2.3B SF MANAGED

TOM GIBSON Head of Project Development Services, Asia Pacific

3,315 CLIENTS SERVED

DR. DOMINIC BROWN Head of Insight & Analysis, Asia Pacific

PROJECT MANAGEMENT

People *

1,350+ PROJECT MANAGERS

Thailand Vietnam

US$1.5B CAPEX MANAGED ACROSS

SHONA BAXTER Head of Regional Marketing, Asia Pacific

143M SQFT AND 745 PROJECTS

*Including Greater China​

SCALE | FOR STARTUPS

LEADING INSIGHTS

Cushman & Wakefield is a leader in first-to-market thought leadership with quality market intelligence released regularly each year. We have a number of signature reports that can provide you with insights to help ideate and realise your real estate goals across Asia Pacific.

REWORKING the Office Our ‘REWORKING’ series examines decision-making for occupiers under four key considerations: Cost, Carbon, Culture and Community – under which the changing demands, needs and impacts on office spaces and strategies can be examined.

REWORKING Proptech Rapid advancements in technology continue to transform buildings and workplaces, promising productivity, connectivity and sustainability. In this paper, we explore pathways to find the best-fit solutions to support your workplace vision and long-term business case.

How to Guide / Managing Climate Risk Climate risk has rapidly emerged as a critical consideration for real estate investors, owners and occupiers. This guide is a companion to help you better identify and mitigate physical climate risks. It may seem like a big task, but we help outline simple steps.

REWORKING Podcast Series Follow our UK series of weekly blogs and podcasts focusing on some of the most innovative developments in workplace strategy, researched from over 50 leading global companies.

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Arpita Srivastava Executive Director & Head SCALE PRODUCT OWNER Based in NY, United States Ayush Malhotra SCALE | India Hub Lead Based in India

Sarah Ingham SCALE | Asia Hub Lead Based in Singapore

WE CAN’T WAIT TO WORK WITH YOU.

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Disclaimer: The information contained within this report is gathered from multiple sources considered to be reliable. The information may contain errors or omissions and is presented without any warranty or representations as to its accuracy. Copyright © 2024 Cushman & Wakefield. All rights reserved.

SCALE | FOR STARTUPS