CW-AT&T_capabilities
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JANUARY 2024
Connect & Thr ve
Delivering an integrated approach to real estate through a dynamic team, proven process, and full alignment
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CONNECTING WITH AT&T AT&T, a world leader in communications, is well positioned to leverage its tenancy and credit to optimize its real estate by reducing occupancy costs and enhancing its corporate values of excellence, innovation and connectivity. This Team at Cushman & Wakefield is the right partner to maximize AT&T’s leverage based on the following key differentiators: WE ARE…. A Broker-led team: We believe our broker-led, transaction-based team will provide AT&T with a high-touch, personalized approach that will allow for seamless execution on a long-term, proactive real estate plan. The Team will be led by Bruce Mosler, former CEO of C&W, who has spent over 30 years establishing himself as one of the most prolific and well-respected brokers in the country. Our teams reputation and relationships will pave a clear pathway to leverage AT&T’s credit in today’s marketplace. An Innovative Team: The world of work has changed and we bring a fresh perspective to your real estate. C&W’s Data Science team serves as a key differentiator to occupiers in their ability to quantify the impact of location on key business drivers—primarily the retention and attraction of talent—to inform strategic real estate decisions through their proprietary geographic information systems and data science. Alongside our Workplace Innovation group and with the depth and breadth of C&W’s additional resources, we are always in front of ever-evolving markets. A Diverse Team: C&W is taking meaningful steps to align itself with AT&Ts commitment to diversity, equity and inclusion and to be a leader within our industry. Our vision is to have to be the most diverse, equitable and inclusive commercial real estate company that continuously delivers impactful results for our colleagues, clients, partners and shareholders. In 2023, C&W launched its DEI Advisory Program with a focus on increasing access and opportunities for our own internal historically underrepresented brokers in addition to nurturing partnerships with historically underrepresented brokerage firms (i.e., MBEs, WBEs & SDVSBs). We provide a comprehensive and integrated in-house suite of real estate services and look forward to discussing how we can work with AT&T to create value, maximize opportunities, and support corporate objectives.
SECTION 1 Your C&W Team
SECTION 2 Our Approach
SECTION 3 Our Values
SECTION 4 Additional Resources
SECTION 5 Team Profiles
CUSHMAN & WAKEFIELD—YOUR CONNECTION CATALYST PARTNERSHIP
VALUES A partner that aligns with your culture, understands your business, and will work with AT&T to shape and deliver its vision
INSIGHT True understanding of market conditions, opportunities, risks and how to realize value for AT&T
EXPERIENCE A track record of supporting transformational projects and leveraging this knowledge to benefit AT&T
INNOVATION A global perspective on what best looks like, and how to deliver the next generation of workplace
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SECTION 1
YOUR CUSHMAN & WAKEFIELD TEAM
MEET YOUR TEAM
EXECUTIVE OVERSIGHT
DAY-TO-DAY PORTFOLIO MANAGEMENT
THE LEADER
THE CONNECTOR
THE IMPLEMENTER
Bruce Mosler
Howard Cross
Theodora Livadiotis
Chairman, Global Brokerage
Senior Director
Director
• Over 30 years experience including 20 years at C&W • Former CEO from 2005-2010 • Nationally recognized throughout the industry • National & Global reach throughout C&W • Unparalleled relationships with occupiers & investors globally • Will lead in creating & implementing overall portfolio strategy for AT&T • Will serve as first POC to top broker selection in local markets for AT&T • Will oversee all delivery of integrated C&W services
• Over 35 years experience • Office & retail experience • Experience addressing industry-wide supplier diversity initiatives • Will serve as AT&T ambassador across all transactions nationwide • Will serve as POC for all of AT&T’s local brokers • Will assist in creating & implementing overall portfolio strategy for AT&T
• Over 15 years experience • International transaction experience
• National account management experience • Will serve as implementer across all C&W transactions and delivery of service lines • Will ensure consistent processes across all regions & services • Will serve as POC for all of AT&T’s local brokers • Will assist in creating & implementing overall portfolio strategy for AT&T
Full bios in Appendix*
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THOUGHT LEADERSHIP
THE THINKER
THE MANAGER
THE ADVOCATE
THE DATA SCIENTIST
Rachel Casanova
Jamie Ergle
Kevin Kelly
Willard Freeman
Senior Managing Director Workplace Innovation
Region Lead Global Occupier Services
Exec Managing Director Data Science
Vice Chairman DEI Lead
• Over 25 years experience in workplace and corporate culture • Provides solutions for a range of workplace programs, from having employees in the office full-time to managing remote and distributed workforces • Will serve as expert to AT&T on a portfolio-wide basis to implement strategic plans to establish flexible and dynamic workplace environments, optimize space
• Over 20 years experience • Passion for driving operational excellence and building teams • Will work alongside Bruce, Howard and Theo to develop portfolio plan and strategy through portfolio analyses, establishing key metrics & providing local market insights
• Over 25 years experience • Market Leader with global experience leading MWBE Pilot Markets • Full support & engagement from C&W Regional Presidents & Managing Principals • Will serve as AT&T lead for DEI Advisory Program • Will work alongside Bruce, Howard & Theo to engage vetted MWBE partners nationally in support of AT&T’s transactions
• Over 15 years experience • Former experience working with AT&T • Honored as one of Crain’s 40 under 40 2023 • Data-driven approach to retain and attract talent • Industry-leading proprietary geographic information systems & technology • Will provide AT&T with data analytics to inform strategic real estate decisions.
utilization and ensure AT&T portfolio is “future proof”.
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EXPERIENCE
GLOBAL TENANT REPRESENTATION BY THE NUMBERS
17,400+ Completed Transactions
$41.3B Value of Transactions
387 MSF of Transactions
The above statistics represent a three-year average.
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CUSHMAN & WAKEFIELD PLATFORM & SERVICES
PROJECT & DEVELOPMENT SERVICES
TENANT REPRESENTATION
CAPITAL MARKETS
VALUATION & ADVISORY
EMEA 119 OFFICES 5,300 EMPLOYEES
APAC* 55 OFFICES 9,700 EMPLOYEES *including Greater China
AMERICAS 235 OFFICES 35,000 EMPLOYEES
ASSET SERVICES
AGENCY LEASING
GLOBAL OCCUPIER SERVICES
INVESTMENT & ASSET MANAGEMENT
400 OFFICES
60 COUNTRIES
$10.1B 2022 REVENUE
52,000 EMPLOYEES
5.1B SF MANAGED
FACILITY SERVICES
Strength of coverage and subject matter expertise
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SECTION 2
OUR APPROACH
HOW WE DELIVER ACCOUNT MANAGEMENT
PORTFOLIO-WIDE VIEWPOINT
LOCAL MARKET INTELLIGENCE
Holistic portfolio strategy
Market and submarket insight
Transaction Managers
Where C&W provides value- add through knowledge sharing and collaboration
Local Brokers
Fully dedicated to Client’s business
Building & landlord relationships
Provide deep insight on the client portfolio, strategy and targets.
Provide deep insight on their local market.
Process & tools to support real estate decision making
Extension of account team
Negotiate best terms
Client’s performance metrics and targets
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TRANSACTION MANAGEMENT STRUCTURE
EXECUTIVE OVERSIGHT
DAY-TO-DAY PORTFOLIO MANAGEMENT
Select Local Brokers
Bruce Mosler
Howard Cross
Theodora Livadiotis
Chairman, Global Brokerage
Senior Director
Director
Consistent Process
Define Requirements
Develop Analysis & Strategy
Survey the Market
Qualify & Select Alternatives
Finalize Negotiations
Provide Ongoing Service
Projects & Lease Admin Integration
Regional PSCs & Resource Support
Best Practices
Completion
Transaction Project Tracking, Lease Management Analytics, Dashboards & Reporting
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LOCAL COVERAGE An Industry-Leading Global Service Delivery Model That Streamlines and Standardizes Process to Leverage Data and Deliver Insights to Our Clients
SEATTLE
Victoria Malkin
PORTLAND
Regional President, Central & Canada
BOSTON
CHICAGO
PHILIDELPHIA
SAN FRANSISCO
DV/VA
DENVER
ST LOUIS
Toby Dobb
Regional President, Northeast & LATAM
LOS ANGELES
Matt Chatham
ATLANTA
Regional President, West
PHOENIX
DALLAS
Roberta Liss
Regional President, Southeast
HOUSTON
North East South East West Central/Canada
MIAMI
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NAVIGATE YOUR PATH DUE DILIGENCE TO ENGAGE EFFICIENCIES. PROMOTE COST SAVINGS. ADVANCE ORGANIZATION. Navigate Your Path Our Rigorous Process THE CURRENT LANDSCAPE: — Post COVID, we are experiencing high vacancies due to the shift in America’s workplace strategy — Changing priorities in the recruitment and retention of employees include a flight to quality and access to transportation. — Credit = Leverage, regardless of lease expiration—now is the time to reshape your portfolio. Post COVID, we are experiencing high vacancies due to the shift in America’s workplace strategy. Changing priorities in the recruitment and retention of employees include a flight to quality and access to transportation. Credit = Leverage, regardless of lease expiration—now is the time to reshape your portfolio.
THE PATH FORWARD:
EVALUATE DATA
DEVELOP STRATEGY
DRIVE EXECUTION
TENANT REPRESENTATION Execute Space Requirements
STRATEGY Analyze Your Portfolio
LEASE ADMINISTRATION Collect, Vet & Aggregate Data
» Critical Date Notification » Mark to Market Analysis » Expense Review
» Labor Analytics » Portfolio Advisory » Location Advisory » Workplace Strategy » Business Intelligence
» Acquisitions & Dispositions » Lease Renewals & Rent Reviews » Lease Restructuring & Surrenders » Transaction Strategy & Planning » Valuations
» Audit & Recovery Services » Lease Abstraction Services » Portfolio Analytics & Reporting
Cushman & Wakefield will work alongside AT&T to identify meaningful opportunities and value creation through actionable strategies to leverage AT&T’s position in the market .
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IDENTIFYING OPPORTUNITIES THAT WILL DRIVE VALUE EVERY DOLLAR IS MANAGEABLE
Underutilized Space Strategies
Occupancy Planning
Workplace Strategy
Market Renegotiations
Surplus Property Dispositioning
10-20%
20-30%
10-50%
10-20%
5-18%
Lease Restructuring
Sustainability
Operations
Labor
Quality
Improved User Experience & Brand
Cash Generation
5-30%
5-20%
20-30%
Real Estate Tax Assessment
Capital Budgeting
Project Management
Lease Audits
2-12%
10-20%
8-12%
2-5% Opex Sped
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DATA SCIENCE APPROACH DEFINING WHERE CLIENTS NEED TO BE We help clients use location to improve critical business objectives such as:
ilosophy:
Compet it or Advant age
Innovat ion
Polit ics & Pub lic Image
Skilled Workforce
Skilled Workforce at ion & Real Est at e are cal t o a Business’ ess Competitor Advantage ssion: a t eam of dat a scient ist s whose is t o find st rat eg ic alignment en t alent enhancement and cost ement . swer two fundament al kinds of ons about locat ion: ch cit y should we ent er/ grow in? ch sit e should we choose w it hi a ket ? he variab les and st rat eg ic drivers change in locat ion st rat egy, our oft en put ret aining and recruit ing ent as t he focal driver of any rmat ional considerat ion. Innovation Politics & Public Image Diversity & Inclusion Talent Retention Business Efficiencies
Diversit y & Inclusion Talent Ret ent ion We onnect how a ocation can enhance critical bu iness objectives, elevating discussions to the language of a c-suite or board, where transformational decisions are made. Business Efficiencies Talent Pipeline We connect how a location can enhance these objectives, elevating discussions to the language of a c-suite or board, where transformational decisions are made.
Bespoke Sample Criteria Discrete Skills University Pipeline Talent Migration
Which Locat ion?
Synthesizing to Identify Location
A ll Locat ions
Right Place
Labor Competition Commute Dynamics Client Proximity Incentives Potential Return to Office
But who?
Bespoke Sample Criteria Discrete Skills University Pipeline Talent Migration
Synthesizing to Identify Client
Right Client
Labor Competition Commute Dynamics Client Proximity Incentives Potential Return to Office
Talent Pipeline
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TOTAL WORKPLACE STRATEGY EXPLORE THE POSSIBILITIES Integrate workforce, location, workplace and portfolio strategies to impact the employee experience
WHERE IN THE WORLD?
HOW WE LIVE & WORK?
WHAT IN THE WORLD?
LOCATION STRATEGY
WORKPLACE STRATEGY
PORTFOLIO STRATEGY
• Workforce Analytics • Business Incentives • Supply Chain Optimization • Consumer & Retail Portfolio Analytics • Geographic Information Systems • Site Selection
• Workplace Innovation • Change Management • Space Management, Planning & Occupancy • Workplace Technology • Experience & Culture • Wellness & Sustainability
• Portfolio Planning • Metro Planning • Flex Strategy • Asset Strategy
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TECHNOLOGY SOLUTIONS TAILORED TO AT&T SELECT TECHNOLOGY SOLUTIONS
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OUR CLIENTS WANT:
WE PROVIDE:
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Aggregated Reporting & Analysis
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FLEXIBILITY to use the best fitting technologies when needed
THE BEST-FIT SOLUTION through a consultative approach or via our expert recommendations
Lease Administration
NON-PROPRIETARY TECHNOLOGIES ownership on demand
OPEN TECHNOLOGY vetted & tested ecosystem of best-in-class systems with open, plug and play architecture
Industrial Labor Analytics
Integrated Site Selection Analysis
Aggregated Reporting & Analysis
DATA INSIGHTS analytics that support business needs
BUSINESS INTELLIGENCE and meaningful analytics that unlock opportunites for high-value decision making
INNOVATION through technologies that fit their situational needs
IMPACT by making strategic use of technology across the RE lifecycle to support our client’s growth
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Supply Chain Network Optimization
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PILLARS OF ACCOUNT MANAGEMENT
Leadership
Partnership
Tools & Templates
• Accountability
• Leverage deep knowledge transfer
• Playbooks & standardized process documents to ensure consistency
• Executive oversight
• Annual account & business plans
• Active sites reporting
• Strategic & operational reviews
• Quarterly reviews
• Business-line specific templates
• Issue escalation & resolution
• Customized KPIs
• KPIs & performance management
Technology & Reporting
Strategy
Best Practices
• Triana business intelligence dashboards
• Portfolio review
• Actively share best practices across our Fortune 500 and fast growing clients
• Opportunity review
• Project tracking
• Benchmarking
• Global best practice competition
• Monthly reports & quarterly dashboards
• Metro planning
• Monthly learning calls
• Financial modeling
• Balanced Scoreboards
• Formal and ongoing training programs
• Workplace consulting
• Annual performance & value-add tracking
• Transformation
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COMPENSATION: LOCAL MARKETS ENSURING SUPERIOR SERVICE
TRANSACTION MANAGEMENT
Since compensation structures vary by city, region, and country, C&W has delveloped a global brokerage philosophy. Our compensation approach ensures that AT&T will receive the best service, all brokerage activity supports the business, and participats are treated fairly.
Compensation for the Local Broker • Based on local industry practices • Reflects responsibilities/performance in transaction • Must provide sufficient incentive for superior performance • May be enhanced by account-based performance pool for integrated accounts
Brokerage Commission Customs • Lease Acquisition: Percentage of total lease obligation or $ per square foot per year; payable by landlord in North America • Purchase Acquisition: Percentage of purchase price; payable by seller • Lease Disposition: Percentage of lease value or $ per square foot per year; payable by sublandlord • Sale Disposition: Percentage of sale price; payable by the seller • Rent Reviews (where appliable): Percentage of lease obligation; payable by the tenant
These may vary regionally and submarket to submarket, and they change over time. Therefore, the above should be taken as a general guide rather than as a definitive reference. * Partnership fee share can be discussed if hired regionally, multi regionally or at scale.
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SECTION 3
OUR VALUES
DIVERSITY, EQUITY & INCLUSION (DEI) AT C&W DRIVING IMPACT FOR OUR WORKFORCE, WORKPLACE & THE MARKETPLACE
Diversity, Equity & Inclusion (DEI) at C&W Driving Impact for Our Workforce, Workplace & the Marketplace
Employee Resource Groups
Our Vision Our vision is to have the most diverse, equitable and inclusive commercial real estate company that continuously delivers the best results for our clients, people, partners, and shareholders. Our Mission Our mission is to evolve our culture of inclusion and belonging through a nurturing environment of curiosity, continuous learning, and growth. We strive to hire, develop, and advance diverse talent throughout the organization. We believe that having a diverse and thriving workforce enables new perspectives, creativity, better risk management, and problem solving. DEI Strategy Led by Chief Diversity, Equity & Inclusion Officer Nadine Augusta, our global DEI strategy focuses on making an impact for our workforce, workplace, and the marketplace. Our dedicated DEI subject matter experts work across regions to ensure DEI is embedded throughout our business. Workforce: Develop, nurture, and empower our people to do their best work, and recruit and retain historically underrepresented talent. Workplace: Develop a culture of equity, inclusion and belonging through increased leadership accountability, transparency and cross-cultural education. Marketplace: Optimize and provide DEI value through our Supplier Diversity Program and better support for DEI inclusion in client pursuits. For more information, please see our 2022 ESG Report here.
INITIATIVE PROGRAM AT CUSHMAN & WAKEFIELD
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WE WALK THE WALK AWARDS & RECOGNITION
Our reputation is what we value the most but we are proud of our recognition as an exceptional employer and client partner.
2023 Military Friendly Employer
Best Place to Work for LGBTQ Equality 2022 100% on the Human Rights Campaign’s Corporate Equality Index
America’s Best Employers for Women 2021
World’s Top Female Friendly Companies 2021
2022 Gender-Equality Index
Top 10
Forbes
Forbes
Bloomberg
Fitwel 2023 Best in Building Health® Leadership Awards
ENERGY STAR® Partner of the Year Sustained Excellence Award U.S. Environmental Protec- tion Agency
2022 Bronze Top Global Supplier Diversity & Inclusion Champion
Best for Vets Employers 2020
2023 VETS Indexes 5 Star Employer
Military Times
Best of the Best 2021
WeConnect International
U.S. Veterans Magazine
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DIVERSITY IN BROKERAGE
PROBLEM STATEMENT
The Commercial Real Estate industry has not been able to effectively fulfill investor or occupier transaction spend goals with diverse teams and historically underrepresented brokerages.
• Clients and Cushman & Wakefield are focused on developing a more diverse workforce across Advisory Services • Clients are requesting and requiring that we form relationships with diverse owned brokerage firms • To retain existing business • To be considered for new business • To support them to achieve their diverse spend goals
Cushman & Wakefield is committed to solutioning with nationwide partnerships.
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DEI ADVISORY PROGRAM
Key Program Elements
Strategy
Approach
Cushman & Wakefield established the program to optimize client value by increasing access and opportunities for historically underrepresented brokerages in CRE. A cornerstone of this program is to build new and deepen existing relationships with top CRE brokerage firms owned by historically underrepresented individuals while expanding visibility and access for internal historically underrepresented brokers. Our goal... • Deliver on client’s expectations for greater diversity in transactions • Broaden diversity in the markets • Provide fresh insights and perspectives into brokerage transactions
• Manage vetting and onboarding processes • Build trust, solidify expectations, and align boundaries • Seek & provide feedback • Support execution and servicing capabilities, as necessary • Educate on tools and • Offer workshops, speaker series, training dependent on need • Ensure fee earners/ leadership know each firm’s capabilities • Socializing firms across relevant markets • Showcase transaction resume + brokerage services resources available through Cushman & Wakefield
Nurture MWBE relationships
Relationship Management
Provide firms with development opportunities to expand / refine capabilities
Development
Champion the engagement and utilization of firms
Advocacy
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VETERANS ARE HELPING TO CREATE A DIVERSE WORKFORCE DHC | CUSHMAN & WAKEFIELD: A STRATEGIC ALLIANCE
I N I T I AT I V E P ROG R AM AT C U S H MA N & WA K E F I E L D
DHC is a service-disabled veteran owned commercial real estate firm.
Cushman & Wakefield recognizes that veterans are a competitive advantage in the global marketplace. We believe in the power of embracing diversity and inclusion, integrity and team work to transform our attitudes, our firm, and our industry to the benefit of all. Purpose of VIP: • T o provide visibility of other veterans within the local area and throughout Cushman & Wakefield in order to build comradery and establish relationships • To encourage and promote business opportunities for Members in the commercial real estate industry • To provide communication, outreach and transition support to its Members at Cushman & Wakefield • To further the professional networking and combined knowledge of Members throughout Cushman & Wakefield and the Veterans Initiative Program • To provide support for local community service, and build a greater awareness of our organization and the company that we represent
We combine a sense of purpose with a disciplined process to empower enterprises and their people to do their best work For some, service is more than a word, it is a way of life. It is that ethos that is at the core of why DHC Real Estate Services exists. Founded in 2018 by a combat veteran with over a decade of commercial real estate experience, we believe that real estate is more than bricks, mortars, and transactions. It is the ‘where’ that enables everything we do as a nation. As a certified service-disabled veteran-owned commercial real estate advisory and consulting business, helping maximize the impact of your ‘where’ is our mission. Using a process driven approach, our work is consultative in nature. Every assignment begins with gaining a full understanding of our client’s mission, business, and operational objectives. We than leverage that understanding to provide oversight, consulting, and advisory services to our clients or their primary real estate service providers, to ensure that our client’s real estate footprints are aligned and optimized to support their missions.
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GEOGRAPHIC COVERAGE ALIGNING HISTORICALLY UNDERREPRESENTED BROKERAGE PARTNER FIRMS WITH C&W’S TOP MARKETS ACROSS 26 STATES
SEATTLE
BOSTON
NEW YORK CITY
NEW JERSEY
CHICAGO
WASHINGTON DC
DENVER
SAN FRANSISCO
LOS ANGELES
GEORGIA
DALLAS
AUSTIN
1-2 Diverse Brokerage Partner Firms
HOUSTON
3-4 Diverse Brokerage Partner Firms
FLORIDA
5-7 Diverse Brokerage Partner Firms
Top Cushman & Wakefield Markets
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SECTION 4
RESOURCES
A BESPOKE MENU OF SERVICES AVAILABLE TO AT&T PROVIDING VALUE ACROSS THE FULL SPECTRUM OF REAL ESTATE
FINANCIAL ADVISORY SERVICES • Strategic Planning • Transaction Underwriting & Financial Analysis • Client Reporting & Presentations • Consensus Building INTEGRATED SITE SELECTION • Supply chain analysis • Labor demographics and market comparisons • Construction budgets and timelines PROJECT & DEVELOPMENT SERVICES • Due diligence, risk and contingency planning • Building infrastructure analysis • Capital planning & forecasting • Manage build-outs & implement design standards
SUSTAINABILITY & WELLNESS • Evaluate sustainable site selection criteria • Develop Green Leasing language and standards • Develop ‘green’ tenant design and construction guidelines
• Assist with LEED/WELL/Fitwel Certification • Measure carbon footprint of real estate and develop strategies to reduce GHG emissions
MARKET RESEARCH • Research and reporting on market projections • Prepare specialized reports pertinent to the scope of the assignment
BUSINESS INCENTIVES • Engage local and state officials
• Create competition • Monitor compliance
LEASE ADMINISTRATION • Technology set up and reporting • Document collection • Lease audit • Lease accounting
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PROJECT & DEVELOPMENT SERVICES BRING YOUR VISION TO LIFE
Site Selection & Due Diligence
Planning & Programming
Construction Documents / Bidding
Tenant Fit-Out & Renovations
Construction Project Management
Upgrades, Remodels, New Locations
Relocation & Move Management
3,300 Professionals
11,300 Projects
$15.3B Value of Projects Managed
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SUSTAINABILITY SERVICES THAT REDUCE YOUR ENVIRONMENTAL FOOTPRINT, MAXIMIZE SOCIAL IMPACT AND FOSTER INNOVATION
SUSTAINABILITY ADVISORY
BUILDING CERTIFICATE
ASSET PERFORMANCE & OPTIMIZATION
• Carbon Accounting • ESG Strategy & Goals • Roadmaps & Action Plan • Reporting & Disclosures • Green Leasing
• BREEAM • LEED • WELL • FitWel • Energy Star
• Energy, Water & Waste Audits • Utility Management • Energy, Water & Waste Reduction • Renewable & Alternative Energy Production
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INTEGRATED SITE SELECTION
CONSIDERATIONS
GOALS
Business Objectives Business Case Approval Network Strategy
Meet Service Level Requirement Cost Containment Growth Enablement
Supply Chain
Labor
Real Estate
Financial Implications
CONSIDERATIONS
CONSIDERATIONS
CONSIDERATIONS
CONSIDERATIONS
Cost of Capital Construction Costs Incentives/Tax Environment Lease vs. Own
Build-to-Suit vs. Existing Infrastructure Market/Site Proximity Project Management Utilities
Employee Headcount Skill Requirements Organizational Design Training & Recruiting Demographics
MHE Requirements Concept Design
Equipment & Software Systems Freight Transportation Costs Inventory Optimization
DELIVERABLES
DELIVERABLES
DELIVERABLES
DELIVERABLES
Scoring Matrix of: Cost Quality Long-term Sustainability Quantity Scalability Competitive Set
Building: Size
Negotiate Incentive Package Total Operating Costs Board-Ready Financial Deliverable
Visualize Site Variables Lease/Site Negotiations Budgets & Timelines
Function Number Geography
EXECUTION
Optimal Business Location
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MARKET INTELLIGENCE RESEARCH CAPABILITIES
MARKET RESEARCH With a presence in 60 countries worldwide, C&W’s Global Research platform provides data on a regular basis through our dedicated research team of 390+ full-time research professionals. These professionals track market fundamentals in more than 400 global markets—and generate forecasts for more than 170 major markets— and utilize the information to prepare real estate trends and forecasts, occupancy cost benchmarking, retail market entry advice, and peer group studies in support of client activities. We provide insight into every commercial real estate sector from both investor and occupier perspectives. Our proprietary econometric model forecasts relevant economic and CRE metrics—including new supply, occupancy/vacancy, asking rent and net absorption—at an annual frequency extending out five years. Our research capabilities include:
• Forecasting • MarketBeats / Market Analysis • Business Facts Reports
• Mapping • Identification of Growth Opportunities
• Proprietary Market Knowledge • Historical Data Series • Population Facts / Demographics
FREQUENCY OF DATA UPDATES Our Research professionals produce various reports throughout the year, including quarterly market reports on individual markets, regional reports, annual global reports, and white papers that identify and summarize global trends. The research team also provides market data and analysis to clients across the firm as required, which includes a forecasting service. This information is made available to clients through C&W’s Research & Insights.
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STRATEGIC ADVISORY GROUP FINANCIAL CONSULTING
Informed and Sophisticated Decision Making The Strategic Advisory Group provides comprehensive real estate consulting and analytical services on a local, national and international basis. Working directly with our client’s finance and operations leaders, the group develops and evaluates real estate scenarios that align with the organization’s objectives and provides the support needed to garner consensus for the optimal solution. Staffed by professionals with backgrounds in finance, accounting, strategic planning, management consulting, and corporate real estate, the group specializes in developing innovative solutions for complex real estate problems.
WHAT WE DO: AREAS OF EXPERTISE EXECUTION • Existing Lease Reviews • Financial Analysis • Remaining Obligations Analysis • Proposal Comparisons • Landlord Position and Indifference Points • Buy vs. Lease • Tax & GAAP/IFRS Impact • Deal Structuring • Discussion/Presentation Materials • RFPs & Proposals • Commutation Analyses CLOSING • Negotiation Support • Senior Management/Board Presentations EMERGING TRENDS • Long-Term Ground Leases • Real Estate Tax Projections • New Lease Accounting Rules & Potential Impact
WHAT WE DELIVER • Corporate pre-acquisition due diligence • Consolidation strategies
• Structuring of alternative real estate acquisition and disposition strategies • Preparation of customized, detailed financial analyses • Impact of new accounting rules • Understanding the landlord’s perspective • Impact of tenancy and/or ownership percentage on asset value • Negotiation underwriting and decision modeling • Own vs Lease analysis
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BUSINESS INCENTIVES LOCATION DECISIONS ARE VALUABLE
b. Jurisdictional incentives, and
C&W’s Business Incentives Practice (BIP) strategically assists companies through the process of securing optimal incentive packages for projects considering an expansion, consolidation or relocation. We create competition for that residency, unearthing financial opportunities through the procurement of all feasible local and state economic incentives. We identify, evaluate, and negotiate incentives such as cash grants, infrastructure improvements, tax reductions, and job training. We evaluate local labor and area amenities to ensure that a business can be properly scaled. We provide ongoing support and administration for a project to address any future issues that may arise regarding awarded incentives. By engaging BIP to work in parallel to the site selection and real estate transaction team, businesses can have assurance that the optimal level of incentives are secured and realized. BUSINESS INCENTIVES C&W’s Business Incentives Practice (BIP) strategi ally assists companies through the process of sec ring optimal incentive packages for proj cts considering an expansion, consolidation or relocation. We create competition for that residency, unearthing financial opportunities through the procurement of all feasible local and state conomic incentiv s. We ide tify, evaluate, and negotiate inc ntives such as cash grants, infrastructure improvements, tax reductions, and job training. We evaluate local labor and area amenities to ensure that a business can be properly scaled. We provide ongoing support and administration for a proj ct to address any future issues that may arise regarding awarded incentives. By engaging BIP to work in parallel to the site selection and real estate transaction team, businesses can have assurance that the optimal level of incentives are secured and realized.
BENEFITS • Tax Abatements, Credits, and Refunds • Recruitment & Training Assistance • Relocation Expense Reimbursement • Favorable Utility Rates • Tax Increment Finance (TIF) • Taxable and Tax Exempt Industrial • Revenue Bonds • Infrastructure Grants • Transportation Improvements • Fixed Asset Grants • Low Interest Loans • Forgivable Debt • Expedited Permitting, Variances
Services include: — Tax Abatements, Credits, and Refunds
SERVICES INCLUDE: • Tax Abatements, Credits, and Refunds • Recruitment & Training Assistance • Relocation Expense Reimbursement • Favorable Utility Rates • Tax Increment Finance (TIF) • Taxable and Tax Exempt Industrial • Revenue Bonds — Recruitment & Training Assistance — Relocation Expen e Reimbursement — Favorable Utility Rates — Tax Increment Finance (TIF) — Taxable and Tax Exempt Industrial — Revenue Bonds — Infrastructure Grants — Transportation Improvements — Fixed Asset Grants — Low Interest Loans — For ivable Debt — Expedited Perm tting, Variances, etc.
• Infrastructure Grants • Transportation Improvements
• Fixed Asset Grants • Low Interest Loans • Forgivable Debt • Expedited Permitting, Variances, etc.
By identifying and helping clients to capitalize on state and local business incentives, C&W’s Business Incentives professionals assist clients with their capital investment decisions. Incentive packages can consist of a one-time long-term cost avoidance savings, cash grants, and valuable tax abatement agreements. The range of benefits vary greatly but can be as much as 20-30% of project capital expenditures depending on the facility type, size, and location. By identifying and helping clients to capitalize on state and local business incentives, C&W’s Business Incentives professionals assist clients with their capital investm nt decisions. Incentive packages can consist of a one-time long-term cost avoidance savings, cash grants, and valuable tax abatement agreements. The range of benefits vary greatly but can be as much as 20-30% of project capital expenditures depending on the facility type, size, and location.
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Cushman & W
PART THREE
LEASE ADMINISTRATION
A SINGLE SOURCE OF DATA THAT PROVIDES THE FOLLOWING BENEFITS
Transparency
Reliable Information
Lease Audits
Scalability
Critical Data Management
Invoice Verification
Cost Savings & Avoidance
Business Continuity
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SECTION 5
TEAM PROFILES
TEAM PROFILES EXECUTIVE OVERSIGHT
PROFESSIONAL EXPERTISE As Chairman of Global Brokerage & the Veterans Initiative Program at Cushman & Wakefield, Inc., Bruce Mosler advises major tenants and investors on strategic real estate matters, managing key client relationships on behalf of the firm, globally. Widely respected as one of the commercial real estate industry’s most influential and talented professionals, Mr. Mosler has leased millions of square feet worth billions of dollars throughout his career. Called “cutting-edge” and “one of the most energetic and successful” executives in the industry, Mr. Mosler has been a formative leader at Cushman & Wakefield for over 20 years, while executing deals that have shaped the fabric of New York City. Mr. Mosler served as President and CEO of Cushman & Wakefield from 2005–2010, leading the firm from $800 million in sales to $2.1 billion, and diversifying the company’s revenue stream by 30 percent through expansion of the business in Europe and the Asia-Pacific region. Prior to this, Mr. Mosler was President of U.S. Operations, and implemented a number of initiatives for the firm including creating national leadership roles in Industrial, Retail and Multifamily, and creating the Cushman & Wakefield Alliance, a first-of-its-kind affiliate network of top independent real estate companies operating as a unified team with Cushman & Wakefield. Mr. Mosler has enjoyed prolific, long-term relationships with a number of public and private companies and not-for- profit organizations over the years, overseeing real estate strategies for projects large and small. His ongoing accounts include RXR Realty, Vornado, JPMorgan Chase, NYU University Hospital (The Langone Center), Citigroup, the Brooklyn NETS and MetLife,
among others. Mr. Mosler has spearheaded some of the city’s largest and most notable deals. Since 2015, he had led a team representing Brookfield Property Partners in leasing millions of square feet at state-of-the-art Manhattan West. In 2017, he represented RBC (Royal Bank of Canada) in their 400,000 sq. ft. headquarters renewal at 200 Vesey Street. In 2015, Mr. Mosler also represented MetLife in consolidating its regional offices at 200 Park Avenue, a building that carries its name, in one of the largest transactions of the year. And in 2013, he led a team that represented the ownership of 75 Rockefeller Center, one of the most iconic properties in the world, in a 99-year, triple-net lease to RXR Realty. Mr. Mosler is the recipient of myriad industry honors, including the Real Estate Board of New York’s (REBNY) Deal of the Year Award for ingenious brokerage. He won the award twice; in 1998, for the creation of the Reuters Building at 3 Times Square, and later for his success in bringing European retailer Hennes & Mauritz (H&M) to its United States flagship location on Fifth Avenue. Well-known for his commitment to a number of civic causes, Mr. Mosler been recognized with several philanthropic industry awards including REBNY’s Kenneth R. Gerrety Humanitarian Award and Louis Smadbeck Brokerage Recognition Award, the US Marine Corps-Law Enforcement Foundation’s Commandant’s Leadership Award and the Leadership in Support of the Military Award by the New York Council Navy League of the United States in 2017. He most recently received the 2018 Honorary Doctoral Degree by the Rabbinical College of America.
BRUCE MOSLER CHAIRMAN, GLOBAL BROKERAGE CHAIRMAN, MILITARY AND VETERAN PROGRAMS
Direct: +1 212 841 7900 bruce.mosler@cushwake.com
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Mr. Mosler sits on numerous boards including serving as Chairman of Cushman & Wakefield’s Global Advisory Board and most notably has directed much of his attention toward veteran and military issues. He is the Founder and Chairman of Cushman & Wakefield’s Military and Veteran Programs, currently serves as the Co-Chairman of the Intrepid Sea, Air and Space Museum and as the Interim Chairman of IAVA (Iraq and Afghanistan Veterans of America). From 2011-2017 he served as Chairman of BENS (Business Executives for National Security), where he continues his engagement as Chairman Emeritus on their Executive Committee. His previous roles include the DBB (Defense Business Board) and the Senior Civilian Advisory Board of The United States European Combatant Command (EUCOM). Mr. Mosler also serves on the Board of Governors of the Real Estate Board of New York (REBNY), Navy League of the United States, Police Athletic League (PAL), ISW (Institute for the Study of War) and Syracuse University Institute for Veterans and Military Families (IVMF), among other civic and charitable organizations.
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TEAM PROFILES DAY-TO-DAY PORTFOLIO MANAGEMENT
PROFESSIONAL EXPERTISE Howard Cross is a Senior Director in Cushman & Wakefield’s Midtown Manhattan office, where he works closely with Chairman of Global Brokerage, Bruce Mosler. As a brokerage professional with over fifteen years of experience, Howard is committed exclusively to tenant representation and is a licensed broker in New York and New Jersey. His clients include advertising, banking, insurance and logistics companies. Previously, Howard served as an Executive Managing Director at JRT Realty Group, Inc., where he helped to address industry-wide supplier diversity initiatives. Howard is committed to achieving the best solution on behalf of clients including Brookfield Properties, Verizon, Citigroup, and Horizon BCBSNJ. His notable transactions include the 48,000-square-foot lease at 1211 Avenue of the Americas for Annaly Capital, 30,000 sf at 623 Fifth Avenue on behalf of Bank United, and the 40,000-square-foot lease for Tzell Travel in Midtown Manhattan. Additionally, Howard has completed multiple large-scale transactions in New Jersey and New York City’s outer boroughs including a 500,000+ square-foot lease for Breakthru Beverages and multiple storefront locations for Citibank. Prior to joining the world of commercial real estate, Howard spent 13 years in the NFL. He played his entire career with the New York Giants and was a major contributor in the Superbowl XXV championship. Ten seasons later, he returned to play in Superbowl XXXV when the Giants fell to the Baltimore Ravens. Prior to joining JRT, Howard was a Principal at Cresa New York, and was previously a Senior Managing Director at Colliers International.
Howard is an accomplished public and motivational speaker. Utilizing skills in broadcast journalism, he is also a contributing sports analyst on NBC Sports and FOX, and a sideline reporter on NY Giants Radio. EDUCATION & COMMUNITY INVOLVEMENT • An active member of the community, Howard is dedicated to giving back through team building and fundraising efforts, championing for charities such as Autism Speaks, Children’s Miracle Network, JDRF (Juvenile Diabetes Research Foundation), St. Jude Children’s Research Hospital, the United Way, and The Valerie Fund. He also frequently visits schools and camps for kids. • Howard played football for four years at the University of Alabama, where he learned the true value of teamwork and giving back to the community. He received his bachelor’s degree from Fairleigh Dickinson University in Teaneck, NJ.
HOWARD CROSS SENIOR DIRECTOR
Brokerage Services Direct: +1 212 841 7960 howard.cross@cushwake.com
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TEAM PROFILES DAY-TO-DAY PORTFOLIO MANAGEMENT
PROFESSIONAL EXPERTISE Theodora Livadiotis is a Director specializing in Tenant Representation and Agency Leasing at Cushman & Wakefield’s Midtown Manhattan office. Over her 17-year career she has developed a broad range of clients across many industries and has represented some of the city’s most innovative tenants and landlords. Prior to joining C&W Theodora held leadership positions at 42Floors as Head of NY Brokerage and at Bond Collective as Director of Sales & Real Estate where she spearheaded their national expansion in partnership with C&W to over 10 markets across the country. After graduating from Fairfield University, Theodora spent the first 4 years of her career in London where she was a top producer in sales and leasing at Foxtons, Inc.
LANDLORD REPRESENTATION • Vornado: PENN 2 – 1.8 million SF • Brookfield Properties • Savanna Real Estate Fund • Madison International Realty • Solow Building Corporation • SJP Properties • UBS Global Asset Management
NOTABLE CLIENTS SERVED • OCI N.V. • Falcon Edge Capital • HSH Nordbank • Valley National Bank • Urban One, Inc. • William Macklowe Company • LXP Industrial Trust • WeWork • DoSomething Inc. • Blink Fitness • Betts Recruiting • ACC Construction • JJP Ventures • Bond Collective • Interpublic Group of Companies (IPG)
THEODORA LIVADIOTIS DIRECTOR Brokerage Services Direct +1 212 841 7648 theodora.livadiotis@cushwake.com
EDUCATION • Fairfield University • The Loomis Chaffee School
COMMUNITY • St Francis Food Pantries & Shelters: Woman of Valor: 2023 Woman of Valor Honoree • Phil Gordon Tennis Academy: Former Founding Board Member
• Boies Schiller Flexner LLP • Braun Hagey & Borden, LLP
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TEAM PROFILES DEI ADVISORY & ALIGNMENT
PROFESSIONAL EXPERTISE Willard Freeman is a Managing Director within Cushman & Wakefield’s Washington, D.C. Brokerage Services. Willard has over 35 years of commercial real estate experience serving a variety of high-profile tenants and investors in complex real estate transactions around the globe. He provides guidance and leasing expertise for a variety of developers, corporations, law firms and government agencies throughout the Washington, DC Metro Region. Prior to Cushman & Wakefield, Willard served as Principal at Catalyst 3 Realty, a boutique development services provider. Prior to Catalyst 3, Willard was CEO of Concordis Real Estate Advisors, a minority owned commercial real estate provider.
In 2023, Willard help launch Cushman & Wakefield’s DEI Advisory Program with a mission to solve DEI client requirements, broadening diversity in the markets, and providing diverse insights into brokerage transactions. Working directly with C&W’s Global Head of Diversity, Nadine Augusta, and alongside C&W’s Director of DEI, Willard has helped onboard and support external DEI Partnerships across the country.
EDUCATION • Bachelor of Applied Science in Psychology, Biology & Religion, Duke University
WILLARD FREEMAN MANAGING DIRECTOR
Direct: +1 202 463 1110 willard.freeman@cushwake.com
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TEAM PROFILES DAY-TO-DAY PORTFOLIO MANAGEMENT
PROFESSIONAL EXPERTISE Jamie is an accomplished leader with more than 20 years of experience managing large outsourced full-service client relationships. She has a passion for building great teams, finding solutions for clients, driving operational excellence, and growing the business. Prior to joining Cushman & Wakefield, Jamie served CBRE in various roles. Most recently, she was President of CBRE’s East Division Global Workplace Solutions business with oversight of 30+ clients and responsibility for managing 5,000+ staff and double-digit business growth annually. Previously, Jamie led many of CBRE’s largest and most complex client relationships, where she built a talent and client network that will now support our growth objectives. Jamie has spent most of her career focused on supporting and managing services outsourced to large corporate customers.
NOTABLE CLIENTS SERVED • Chevron • Cisco
EDUCATION • Life Pacific University
JAMIE ERGLE EXECUTIVE MANAGING DIRECTOR Account Management jamie.ergle@cushwake.com
• McKesson • Microsoft • Nissan • Truist • Bank of America • Mastercard
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TEAM PROFILES TOTAL WORKPLACE
PROFESSIONAL EXPERTISE Rachel Casanova is a Senior Managing Director of Workplace Innovation based in the firm’s Midtown Manhattan office. Having joined C&W in 2018, Rachel is equipped with more than 25 years of diverse industry experience advising companies on how to transform their real estate assets to reinforce long-term business strategies and create a workplace experience unique to the company’s corporate culture. Rachel is passionate about workplace innovation and helps companies build and implement strategic plans to establish flexible and dynamic workplace environments, optimize space utilization and ensure buildings and portfolios are “future proof.” In a time of uncertainty about the future of office space, Rachel provides solutions for a range of workplace programs, from having employees in the office full-time to managing remote and distributed workforces. Forward-thinking and creative, Rachel is passionate about the convergence of organizational behavior, the human experience and real estate. She is frequently called upon as a subject matter expert and has contributed regularly to audiences at conferences and education seminars. Rachel has recently spoken at Worktech. RealComm, CoreNet, CRE Tech, Cornell University, NYU, IIDA and Neocon, among others. Prior to C&W, Rachel founded Balansett, a workplace consulting practice, with clients spanning legal firms, professional services, technology, non-profits and architectural firms. During the course of her career, Rachel has addressed workplace-related advances from multiple vantage points—working within an end-user environment at Nortel Networks, serving as a design consultant at Herman Miller and leading Workplace Strategy at Mancini Duffy, Perkins + Will and, most recently, R/GA.
RACHEL CASANOVA SENIOR MANAGING DIRECTOR Total Workplace
Direct: +1 212 698 2666 rachel.casanova@cushwake.com
• The Federal Reserve Bank • The Rockefeller Foundation • Thomson Reuters • Tory Burch • United Nations
SELECT CLIENTS • American Express • Citadel • Cleary Gottlieb • Columbia Partners REIT • Franklin Templeton • Gaurdian Life • KPMG • M&T Bank • MetLife • Perkins Coie
AWARDS & RECOGNITION • LEED Accredited Professional • Co-President, 2018, Cornell University’s Human Ecology Alumni Association Board • Board Member for six consecutive years, Cornell University’s Human Ecology Alumni Association • Good Design is Good Business Award, Architectural Record 2017, Perkins+Will
EDUCATION • Bachelor of Science, Cornell
University, Design and Environmental Analysis
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