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The “urgency for global retailers to enter and expand” in India (as measured through the Time Pressure index within GRDI) is very high.

Global Retailers Eye India

Given the steep rise in incomes and high-value spending observed in India over the last few years, India’s attractiveness to global retailers has increased. The most recent version of the biannual AT Kearney’s Global Retail Development Index (GRDI) of 2023 report has placed India as the number one destination in market attractiveness for global retailers amongst 44 global markets/countries. India has consistently featured among the top 2 most attractive retail destinations as per the GRDI since 2016. Interestingly, the report states that the “urgency for global retailers to enter and expand” in India (as measured through the Time Pressure index within GRDI) is very high given the macroeconomic growth, income increase, steep rise in discretionary spending, enabling policy environment, and rapidly expanding infrastructure.

Pressure to enter India is high on Global retailers (AT Kearney’s GRDI reports - Time Pressure index; 100=high, 0=low)

100

100

88.5

88.8

82.7

58.8

43.4

2012

2014

2016

2018

2020

2022

2024

Source: AT Kearney’s GRDI Index (2014-2023) reports

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