Americas Office Fit Out Cost Guide 2024

CREATING A “PULL” CULTURE

> Thoughtful zoning of space from active to quiet > Strategically placed in-between spaces These facilitate cross-collaboration and colleague interaction while enhancing individual, quiet work when needed. A key ingredient in making the office a magnet is a focus on physical and mental wellness, and solutions should always be creative and bespoke. The “pull” office is inclusive, enables connection, enhances group cohesion, and accommodates individual needs and preferences—making it worth the commute.

To create a successful “pull” culture, employees’ various productivity needs must be met. One employee’s workday may be comprised of focus work and virtual meetings, while another might spend much of their time presenting to clients. To be successful, the office must accommodate different work modes. A productive work environment should contain:

> A variety of open and enclosed work settings for different tasks and differing group and individual needs

BUT WHAT IF EMPLOYEES STILL DON’T SHOW UP?

Workplace benefits should be well-communicated and integrated within the space. By activating spaces within the office, employers will see a greater degree of success. There should be purposeful programming that aligns with company priorities. For example, if a company values sustainability, then consider emphasizing environmentally responsible design, while rewarding employees for ride sharing with a chef-prepared lunch made from local ingredients. The same organization could implement a zero-waste office program and on-tap beverages. Additionally, scheduling events—such as town halls, bringing in outside speakers, and celebrations—are a way to activate the space, increase office attendance, and optimize employee engagement. These initiatives are best conceived and implemented by aligned teams from Communications, HR and Real Estate working together to clearly communicate these events, making the workplace compelling.

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Cushman & Wakefield

CUSHMAN & WAKEFIELD, AUSTIN