The_Wing_vFlipBook
REAL ESTATE EMPOWERED
MARCH 2020
WHEN WOMEN GATHER, WE GO FURTHER, FASTER, TOGETHER.
Today, we are going to gain a better understanding of The Wing.
We have assembled a Cushman & Wakefield team that can be of service to The Wing in its mission to create great places to work and build community for its members by supporting the real estate lifecycle and assisting in managing the experience. We look forward to getting to know you better.
4 | THE WING
AGENDA
ABOUT THE WING
MANAGING THE EXPERIENCE
DEFINE THE MEASURES OF SUCCESS
THE REAL ESTATE PROJECT LIFECYCLE
CUSHMAN & WAKEFIELD | 5
San Francisco
Dumbo
Chicago
ABOUT THE WING
Seattle
Boston
16 Locations
space designed for serendipitous connection
Bryant Park
Upper West Side
W. Hollywood
Silver Lake
London
Flatiron
Georgetown
Williamsburg
Soho
Toronto
Santa Monica
WHY THE WING Because, we’re tired of women having to do it alone.
“In December 2018, the company closed a $75-million Series C led by Sequoia Capital, including investors Upfront Ventures, Airbnb, and others”
“ WE’RE FEMINISTS. WE LIKE NICE THINGS, BUT DISLIKE PRETENSION. MANY OF US DON’T HAVE OFFICES. WE MELD WORK AND PLAY, AND LIGHTLY STALK THE ONLINE PRESENCE OF WOMEN WHOSE WORK WE ADMIRE. AND WE NEVER THOUGHT WE’D JOIN A MEMBERS-ONLY CLUB. ”
“ THE WING REPRESENTS A NEW KIND OF EXCLUSIVE CLUB THAT TAPS INTO THE NEEDS, AMBITIONS, AND AESTHETICS OF A CERTAIN KIND OF NEW YORK WOMAN, ” ONE QUARTZ CORRESPONDENT WROTE SHORTLY AFTER BECOMING A MEMBER.
culture community
financial
DEFINE THE MEASURES OF SUCCESS
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WHAT ELSE?
FINANCIAL
MARKET PENETRATION CULTURAL
CUSHMAN & WAKEFIELD | 9
THE REAL ESTATE PROJECT LIFECYCLE
MARKET DEMAND
DEFINE GUIDELINES
SITE ANALYSIS
LEASE NEGOTIATION + TRANSACTION
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THE REAL ESTATE PROJECT LIFECYCLE
MEMBER RECRUITMENT
DESIGN AND CONSTRUCTION PROJECT MANAGEMENT
OPERATIONS
LEASE ADMIN
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CONFERENCE ROOMS/ PHONE BOOTHS
WORKSPACE/ QUIET ROOM
CAFÉ
MANAGING THE EXPERIENCE
WILLIAMSBURG NYC
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UWS NYC*
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BRYANT PARK NYC
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FLATIRON NYC
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SOHO NYC
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DUMBO NYC
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USER FEEDBACK OPERATIONAL EFFICIENCY SERVICE CONTRACT MANAGEMENT
LONDON
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CHICAGO
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BOSTON
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GEORGETOWN
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SAN FRAN
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W HOLLYWOOD LA
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SANTA MONICA LA*
SILVER LAKE LA*
TORONTO*
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SEATTLE*
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* TO BE OPENED
Single office highlights: Podcast Room (Dumbo), Printing Room (Soho), Event Space (San Fran & Seattle), Hot Desks (Georgetown), Tea Room (London) Other features noted include: Skylights (Soho), city views/sundrenched (50%)
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FITNESS ROOM/ MEDITATION ROOM
SUNKEN LIVING ROOM/ COZY CORNERS
BEAUTY ROOM/ BEAUTY BAR
SHOWERS/ LOCKERS
ROOF DECK/ TERRACE
LITTLE WING PUMP ROOM
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CUSHMAN & WAKEFIELD | 13
ABOUT C&W
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CUSHMAN & WAKEFIELD | 15
Cushman & Wakefield FUELED BY IDEAS, EXPERTISE, AND DEDICATION ACROSS BORDERS AND BEYOND SERVICES LINES, WE CREATE REAL ESTATE SOLUTIONS TO PREPARE OUR CLIENTS FOR WHAT’S NEXT
400+ OFFICES (approx.)
60 COUNTRIES (approx.)
53,000 EMPLOYEES
$8.8B* 2019 REVENUE *USD
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Local Intelligence & Global Reach Company Overview Tri-State Dominance We are uniquely qualified to best enable your
organization’s success. Our market-leading presence in the five boroughs of New York City and surrounding suburban neighborhoods include over 1,900 commercial real estate professionals supported by a multi-disciplined platform. Global Coverage We are a leading global real estate services firm that helps occupiers and investors optimize the value of their real estate by combining our global perspective and deep local knowledge with an impressive platform of real estate solutions. Our Culture Employee Resource Groups (ERGs) are comprised of employees who are linked by social factors such as culture, gender, sexual orientation, or by a common interest or goal within an organization. These employee- led groups foster diverse and inclusive workplaces aligned with our organization’s values, objectives and business practices. ERGs at Cushman & Wakefield aim to: • Serve as a resource to company leadership on opportunities for inclusion • Promote diversity in our workforce • Foster networking • Provide professional development opportunities • Support recruitment and retention • Support local community organizations
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WHO WE ARE
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CUSHMAN & WAKEFIELD | 19
THE TEAM
Haley Fisher Senior Director | Global Brokerage
Professional Expertise Haley Fisher works in the Brokerage Services department at Cushman & Wakefield’s Midtown office. Haley joined the firm in October 2005. Prior to Cushman & Wakefield, she specialized in tenant representation at USI Real Estate Advisors (2004-2005) and CB Richard Ellis (2000-2004). At those times, Haley focused on the Midtown South and Downtown markets, respectively. Additionally she worked at Two Trees Management Company, a Brooklyn-based development group involved in the DUMBO waterfront revitalization efforts. Haley’s vast experience has brought precise expertise to multiple New York City submarkets.
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Christina Fish Operations | Project & Development Services
Professional Expertise Christina joined Cushman & Wakefield’s Project & Development Services team as Director of Operations in 2018. In her role overseeing Tri-State Operations for Project & Development Services, Christina is responsible for supporting strategic development and construction operations throughout the Tri-State Region, interfacing with Global Occupier Services and other PDS markets, and working with the global team to develop comprehensive, client-centric portfolio solutions. A skilled team builder and knowledgeable construction professional, Christina joined Cushman & Wakefield from Suffolk Construction, where she served as the Director of Business Development and Government Affairs. At Suffolk, she played an active role in launching and growing the New York office from under 10 to over 90 professionals, and ultimately building a $1 billion business. Christina’s background is in construction litigation and alternative dispute resolution, with a focus on complex projects.
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THE TEAM
Rachel Casanova Senior Managing Director |Workplace Innovation
Professional Expertise Rachel Casanova joined Cushman & Wakefield in 2019 as Senior Managing Director, Workplace Innovation. Prior to joining the firm she founded Balansett after working in the field of Workplace Strategy for 23 years, helping companies transform real estate assets to reinforce long-term business strategies, corporate culture, increasingly integrated space, technology, and performance goals. Throughout her career she has addressed workplace-related advances from multiple vantage points—working within an end-user environment, commercial furniture manufacturer, multiple architectural firms and, most recently, leading the Connected Spaces global practice at a digital marketing and communications company. Her portfolio spans strategic and occupancy planning, programming, culture driven workplace strategy, and workplace standards development. Rachel has extensive experience in transition management for today’s evolving workplaces. Her clients span legal firms, professional services, technology, nonprofits, and architectural firms.
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Lori Albert Director | Research
Professional Expertise Lori Albert began her career with Cushman & Wakefield in 1983 as a member of the Property Accounting group. She later joined the Midtown Research department and remained there until 1998 when she joined the New York Valuation Advisory group as the Senior Valuation & Advisory Administrator. In February, 2003, Lori returned to Research as a Senior Associate. In 2005 she was promoted to Assistant Director and in 2008 was promoted to Director, covering the Manhattan and Fairfield County markets. Her primary responsibilities include: overseeing daily operations of the NYC Research group, maintaining quality control of market data, providing brokers and clients with market information, assisting with business development pursuits and writing the monthly and quarterly market reports. Ms. Albert has also been involved with testing the new SiteSolutions 5 rollout and has provided valuable feedback for the new statistical reporting process. She has also contributed to data scrubbing of leasing activity for market activation.
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THE TEAM
Sara Gougarty Managing Director | Industry & Specialty Advisory Platform
Professional Expertise Sara Gougarty heads Cushman & Wakefield’s Advisory Platform overseeing all sector-focused practice groups, based in New York City. She is responsible for leading a multi-disciplined platform that supports 2300 professionals across key industries and specialties to develop uniquely tailored real estate solutions for the firm’s investor and occupier clients throughout the Americas. In addition, Sara works with other Cushman & Wakefield local and national leaders to shape the company’s national growth strategies for key industries and specialties, which include automotive, education, eCommerce, healthcare, food & beverage, data centers, global supply chain, legal, life sciences, land, not-for-profit, public sector, financial services, and sports & entertainment. Prior to this role, Sara started her career and tenure with Cushman & Wakefield leading the firm’s China retail tenant representation business based in Shanghai. She is fluent in both written and spoken Mandarin.
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Ashley Chase Director | Strategic Advisory Group
Professional Expertise Ashley Chase joined Cushman & Wake eld as part of the Tri-State Strategic Advisory Group in 2014. As a Director, she plays a pivotal role in developing the strategy to support complex lease and sales transactions. Ashley and the Strategic Advisory Group oversee Cushman & Wake eld’s quantitative & advisory efforts, including creative analysis and reporting development, strategic transaction support, client management, and executive stakeholder guidance. She is party to the development of customized nancial models and occupier strategies for the majority of the office’s priority client engagements. Prior to joining Cushman & Wake eld, Ashley served as the Director of Research and Analytics at Colliers International LI, Inc. There, she was responsible for creating a variety of complex nancial models, researching and reporting market conditions, maintaining the database of sale and lease comparables, and overseeing the rm’s business development efforts.
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THE TEAM
Lauren Damico Senior Manager | Business Analytics
Professional Expertise Lauren Damico serves as a Senior Manager on Americas Flexible Workplace & Coworking team. She previously served as a Senior Transaction Manager in the Portfolio Services Center in St. Louis, MO. Lauren has been with Cushman & Wakefield for six years. She started as a Sr. Transaction Coordinator and handled Lease renewals across the United States. She led her team’s Acquisitions and Buy-Back teams and excelled in the drafting and abstraction of Leases. In January 2017, Lauren moved to a new account where she worked on Lease renewals in the Pacific Northwest, Northern California, and Canada. She was promoted to Transaction Manager in August of that year and oversaw two direct reports and over 400 projects. While in this position, she created the first-ever account training guide, streamlined reporting processes, and saved the client over $14 million. In 2019, Lauren was promoted to Sr. Transaction Manager and became more involved in the business development side of her account, working to create strategies and processes to manage the client’s pipeline and to increase savings. Prior to working at Cushman & Wakefield, she interned with the Kansas City Police Department’s Homeland Security Unit.
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BEHIND EVERY SUCCESSFUL WOMAN IS A TRIBE OF OTHER
#CWEachforEqual #IWD2020
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