Retail Asset Optimisation

CASE STUDY

ISLAZUL SHOPPING CENTRE MADRID, SPAIN Isazul is a unique retail experience with its own microclimate featuring 180 stores, restaurants and entertainment areas. Over the past two years, this asset has been repositioned by restructuring the hypermarket precinct into five units with an improved tenancy mix, a new supermarket anchor and a refurbishment of the entire food court. A Photovoltaic Plant system was also installed that has generated a 30% reduction in energy costs. The aesthetic appeal of the centre was also improved as a result of an updated exterior fa├žade, additional car parking facilities and a unique vertical garden. As a result of this optimisation strategy, footfall has improved consistently. In addition, the Spanish Shopping Centre Council awarded Isazul Best Environmental Campaign and Best Marketing Campaign. The shopping centre has attracted high-profile tenants including Primark, Zara, H&M, Mango, as well as offering the first Yelmo Junior Kids room in Europe, the new flagship ToysRUs store in Spain, the first Lidl and Dealz stores in a Spanish shopping centre and the first Kiabl and Snipes stores in a shopping centre in Madrid.

RETAIL ASSET OPTIMISATION FOR TOMORROW

CUSHMAN & WAKEFIELD

Asset Services provided by Cushman & Wakefield

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