Proposal_Brokerage_Advisory_Services_CW

COMPANY BACKGROUND AND ORGANIZATION

Demonstrate commitment by your firm’s management to constant quality improvement by including your firm’s mission statement, values, ethical standards, culture, goals and strategic objectives for present and future operations of your services. Structure, Mission and Operating Philosophy Cushman & Wakefield’s operating model is engineered to deliver consistent, high-quality service and resources to our clients across all markets globally. Under our Global CEO Brett White, Cushman & Wakefield’s leadership is organized across geographies (Americas, EMEA, and APAC) and by service line. Our vision is to deliver industry-leading advisory, brokerage, and management solutions worldwide to meet and exceed the exacting requirements of occupiers, developers, owners, and investors, wherever our clients need us to be. Cushman & Wakefield has a mission statement and set of values that demonstrate our commitment to our clients and to excellence in everything we do. This company-wide message is a big part of who we are and how we operate. But, as we are sure you have noticed, it is difficult to distinguish between the major commercial real estate firms in any meaningful way based on corporate mission or vision statements alone. We believe that our corporate culture lies in the intangibles—the character and work ethic of our professionals and our amazing and inclusive culture that distinguishes us from other firms in our industry. We keep our promises, and we are a company that gives back. We are passionate about the clients we serve and the communities that our people call home. Our clients say that partnering with Cushman & Wakefield is truly an exceptional experience. We work harder. We approach problems more creatively. We care enormously about every client that chooses to entrust us with their business, and we are singularly devoted to honoring that trust. You could say that our firm’s operating philosophy boils down to one simple principle: grit. Cushman & Wakefield professionals never let up, never rest on “good enough,” and always set our sights on exceeding expectations. It’s our philosophy, our culture, and the driving force behind everything we do.

Corporate Commitment to Diversity As a 100-year-old public company, we have drawn strength in our diversity. A diverse team improves business outcomes by bringing together a rich tapestry of ideas and experiences and it is a commitment our collective team takes seriously. We are committed to being the industry leader in our diversity and inclusion efforts, by every measure.

Diversity and inclusion is something that I am deeply committed to. It is not just good for our people, but for our business. I am proud of the work we are doing and that we continue to do to embed this into Cushman & Wakefield’s DNA. - Brett White, Cushman & Wakefield Chairman & Global CEO

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