Office Asset Optimisation

CASE STUDY

DIAGONAL 123

BARCELONA, SPAIN Diagonal 123, a 10,170 sqm office building located where Avenida Diagonal meets the 22@ District, lies in the heart of one of the most sought-after office locations in the city. Diagonal 123 underwent an asset optimisation strategy to reposition the building as the new technological and innovation centre of Barcelona, and one of the most important in the whole of Europe.

OFFICE ASSET OPTIMISATION FOR TOMORROW

A full capital works renovation program was undertaken to reposition the asset to meet occupier demand post pandemic. This included creating flexible work environments, a redesign of common areas, creation of experiences for the tenants and their employees, as well as the implementation of improved quality and sustainability standards. The objective was to provide a human centred response to companies that want to attract talent back to the office with an experience that enhanced collaboration and a sense of belonging.

The team created wellbeing and immersive experiences for its occupants, as well as having sustainability at the core purpose of the building. Tactics included enhanced air quality, thermal comfort, restortative spaces and sporting facilities.

CUSHMAN & WAKEFIELD

As a result of this recent transformation, the building is

currently occupied by companies such as Dow Jones, Veriff, Te Conectivity and Robert Walters.

Property Management & Project & Development Services provided by Cushman & Wakefield.

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