LogRhythm Sublease Strategy and Services_short version
DAY ONE STRATEGY
ENGAGE THE MARKET We will engage the following groups to ensure the space is front and center in the market: • Major tenants in nearby buildings • Active tenants in the market seeking over 50K SF • Brokerage community
DEVELOP MARKETING MATERIALS The marketing program should begin immediately as larger subtenants typically begin their search 1-2 years prior to LXD: • Advertising campaign • Sublease fact pack • Email blasts • Broker events • Direct outreach
DISCUSSION WITH OWNERSHIP • Continue discussions with landlord, including potential for termination or blend and extend expectations for full campus strategy • Identify interest in cafeteria/ fitness center photography for cross marketing • Inform ownership of marketing plan and listing • Confirm direct rent
CUSHMAN & WAKEFIELD | 7
Made with FlippingBook - Online Brochure Maker