EMEA Living Investor Survey 2024

26

EMEA LIVING INVESTOR SURVEY

SUSTAINABILITY CONTINUES TO GROW IN IMPORTANCE FOR LIVING INVESTORS 10

AS WITH OTHER SECTORS IN THE COMMERCIAL REAL ESTATE MARKET, SUSTAINABILITY FACTORS ARE BECOMING MORE AND MORE IMPORTANT FOR INVESTORS IN THE LIVING SEGMENT, AND THIS IS CLEAR FROM OUR SURVEY RESPONSES.

Nearly 80% of the investors we polled saw sustainability as a key objective of their living portfolios while from a pricing perspective over 70% of investors said they were willing to pay a premium for living assets with strong sustainability characteristics. Our results also indicated that sustainability factors were important for tenants with almost two in three responses saying they represented a key consideration.

SUSTAINABILITY IS CLEARLY IMPORTANT FOR LIVING INVESTORS

80%

I AM WILLING TO PAY A PREMIUM LIVING ASSETS WITH STONG SUSTAINABILITY CHARACTERISTICS SUSTAINABILITY FACTORS ARE KEY CONSIDERATION FOR TENANTS OR OCCUPIERS SUSTAINABILITY IS A KEY INVESTMENT OBJECTIVE OF MY LIVING PORTFOLIO

70%

60%

50%

40%

30%

70%

20%

10%

0%

Strongly Agree

Agree

Neutral

Disagree Strongly Disagree

Source: Cushman & Wakefield, February 2024