CW-Nelson-Mullins-RFP-Response

EXECUTIVE SUMMARY

NMRS’ real estate portfolio is more than just bricks and mortar. It is the Firm’s brand, its culture, and plays a huge role in recruitment and retention of legal talent, client services, technology, and employee morale--all impacting the Firm’s competitive stance in the legal sector. Firms around the globe are enhancing operating efficiencies by implementing a comprehensive “One Firm” office facilities plan, resulting in significant cost savings while also improving overall operations. The legal sector is undergoing massive changes as firms currently face revenue-compression, recruitment and retention challenges, and constant technological advances – and these challenges are anticipated to continue over the next ten years. C&W will guide NMRS through a systematic and tactical approach that will first identify the present circumstances related to the business and financial drivers of each office location in NMRS’ portfolio and will then prepare, update, and implement a firm-wide action plan at the local level. With C&W’s extensive legal sector expertise and proven track record of success, we are uniquely qualified to undertake the exclusive role as NMRS’ trusted real estate partner and provide a greatly expanded scope of best-in-class services across the Firm’s real estate portfolio. The Core Team, led by John Christenbury and Sherry Cushman, will bring a strategic and methodical approach to your portfolio. As outlined herein, the Core Team will work closely with NMRS to develop a strategic approach to its real estate portfolio and will manage and be fully accountable at all stages associated with its execution. The Core Team will never hand off a project to a local team. We view ourselves as more than just brokers executing a transaction—we are a true partner and extension of NMRS. With more than half of the NMRS’ leases expiring in the next five years, the Firm has a unique opportunity to strategically reposition and re-think its real estate portfolio in ways that both maximize its profitability and better support its short and long-term strategic goals and objectives. In addition, we believe that the strength of today’s real estate market in the primary cities where NMRS is located presents a unique opportunity to achieve creative and cost-saving real estate transactions “outside” of the normal lease cycles.

In addition, as NMRS’ trusted advisor, the Core Team will provide access to unrivalled legal sector thought leadership and partner consensus building, negotiating expertise, and superior local market intelligence--ammunition that is unmatched within the legal sector. All members of the NMRS team are seasoned real estate tenant representation advisors with legal sector expertise. Guided by NMRS’ Business, Financial and Operational goals and objectives – so vital to any successful real estate portfolio strategy – the Core Team will deploy a platform of services that includes lease management, visioning, associate and attorney feedback, strategic planning, market research, financial consulting, and project management. After organizing the portfolio, the Core Team will work closely with NMRS to develop a national consensus- based strategy for evaluating and securing smart, flexible and cost-effective solutions for each of the Firm’s twenty-five (25) national offices as well as any future expansion offices. We will then implement this strategy with the support of our “on-the-ground” Legal Sector Advisory Group (“LSAG”) local market professionals. The Core Team will guide NMRS throughout the entire process which will ultimately reduce the Firm’s short and long-term occupancy costs and place the Firm in a vastly improved position to compete effectively with its peers, while at the same time promoting improved and streamlined client services, fostering technology and overall efficiency, increasing attorney collaboration, bolstering recruiting and retention efforts, and securing long-term space flexibility that easily adapts to the evolving needs of law firms. This forward-looking comprehensive approach will enable NMRS to be strategic and proactive, thereby minimizing the extent to which both lease expiration dates and forces outside of the Firm’s control dictate its real estate decisions. We appreciate and are excited about the opportunity to present C&W’s legal sector S&H

advisory qualifications and the benefits they will provide to the Firm. We look forward to discussing our qualifications further, and to expand this important relationship with NMRS by becoming far more than just the Firm’s preferred real estate provider.

Nelson Mullins

Legal Sector Advisory Group | ADVISING FOR EXCELLENCE 5

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