8191_E_Kaiser_Blvd_BOV

Office Building For Sale Service Methodology

MARKETING TIMELINE

WEEK 1-2 PRE-MARKETING

WEEK 2-4 MARKETING LAUNCH

WEEK 2-LEASE UP MARKETING CAMPAIGN

AS OFFERS RECEIVED NEGOTIATIONS

DELIVERING PROMISE CLOSING

# Photo Aerials, and Drone Operating Expense Analysis Install Signage Create Property Collateral Develop Owner’s preferred reporting system (template) Schedule reporting calls/meetings 1 Establish Objectives and Start Project Branding Execute Listing Agreement Property Recommendations Compile Due Diligence Review Building Plans Create Property Description Focus on Unique Positioning and Branding Compile Targeted Tenant Lists Schedule Photographs,

Address Cooperation Circulate to Cushman & Wakefield brokers Update Multiple Listing Services Alert Top Brokers Alert Local SIORs Begin Phone Campaign Contact Targeted Tenants Leverage User Database Finalize Project Branding Begin Email Campaigns Begin Targeted Geographic Mailers Begin Targeted S.I.C. Code Mailers Email Broker Blasts Broker Calls &

On-Going Cold- Calling Team Conducts All Property Tours Continue Follow-up Phone Calls or In- Person Visits with Prospective Tenants Track Competition Explore Broker Bonus

Size SF Respond to Any Issues that Arise During Tenant’s Due Diligence Draft Contracts, Review for Accuracy Negotiate Contracts Finalize Contracts 96,000 Receive Offer Summarize and Submit Negotiate LOI Terms Internally Push Pricing Contact Occupier Current Landlord Tour Tenant’s Existing Space Assess Potential Tenant’s Financial Capability Execute Final LOI Coordinate Tenant’s Vendor Inspections Coordinate Tenant’s Occupancy Inspection

Tenant Executes Lease Buyer Executes PSA Receive Tenant’s Monies Due Upon Execution Receive Tenant’s Certificate of Insurance Landlord Executes Lease Coordinate Key & Alarm Code Exchange Introduction to Property Manager Property Transition Finalize Lease Abstract Provide update Broker Opinion of Value (BOV) with new lease datea

(if necessary) Explore Open House

(if necessary) Explore Tour Incentive Program (if necessary)

Rate

15771 Red Hill Ave. Tustin, CA

$245

26970 Aliso Viejo Pkwy Aliso Viejo, CA

2

38,716

$315

14192 Franklin Ave. Tustin, CA

3

95,458

$220

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